E-Health Insider Sponsored Feature: ntl:Telewest Business
Right service, right time

The launch of NHS Direct in 1997 marked the start of a revolution in the way that the NHS communicates with its users. Yet a decade on, an ntl:Telewest Business survey has shown that people are still confused about when to call the nurse-led helpline, when to dial 999, and when to turn to their GP or out-of-hours service.

The national roll out of NHS Pathways, which enables control room staff to direct 999 callers to alternative local services, is another step towards dealing with patients more effectively. However, increased patient education and more creative uses of next generation network capabilities may be needed.

NHS organisations are starting to see the benefits of modern communications networks internally. IP handsets make it easier for healthcare professionals to find information, assets and each other, and IPVPNs open up new possibilities for communicating with staff working off-site. NHS Hounslow is just one primary care trust showing what can be done.

Police forces and local authorities, however, are setting up non-emergency numbers and other new services for the public. The local NHS should think about following their lead by using telecommunications technology to help patients reach the right service at the right time, safely and efficiently.

Helping people to reach the right service

NHS Direct was a significant turning point in the way that the NHS deals with the public; and other national initiatives have followed. Despite this, many people are still dialling 999 when they do not need to. Modern telecommunications networks can improve call handling and open up new routes for communication with patients. It's time for local NHS organisations to explore the possibilities.

Q&A with David Astley

ntl:Telewest Business' head of health and emergency services explains why modern communications technology has taken on such a vital role in the NHS; how NHS organisations can use next generation networks to help their staff and make their processes safer and more efficient; and how telecommunications could transform the NHS' relationship with the public too.

NHS Hounslow video interview: Richard Scowen

Richard Scowen, associate director of IM&T at NHS Hounslow discusses how ntl:Telewest Business' next generation network and IP Multimedia offering is enabling 600 staff across multiple sites to access real-time patient information.